Our production will focus around a female anti-hero who is regularly tormented by her peers, and is eventually pushed to breaking point. She then plans to kill those who bullied her, and the audience would follow her during this time, possibly in a state of self-confliction, as they try to sympathise with her, whilst also feeling that what she's doing is wrong. We have chosen one of our friends (Lucy) to portray our main character, due to her passion for acting. She starred in our introduction last year, and was very convincing.
Because of the focus on bullying and the effects it can have on people, we will have to analyse it whilst completing our topic research in order to gain a full understanding of the subject. a particular focus will be toward our character's mindset and how her tormentors have affected her over time.We want our trailer to come across as realistic, therefore the research we conduct into this is essential to producing a convincing and gripping trailer. It could be seen as traditional to have a female character as the lead in a horror film, as they are typically seen as weaker and more vulnerable than men. Whereas the villain in horrors tend to be male, as they are seen to be stronger and have less morals than women. As Lucy will be playing both roles at some point in the trailer, it subverts both of these statements, therefore our production will hopefully provide some surprises.
Looking into cohesive marketing campaigns has taught us how to add continuity to our production and two ancillary pieces. We've decided to use the colours white, black and red for our film poster and magazine, as well as in some of the cuts between scenes in the production. Our poster will feature our anti-hero's head and shoulders on one side, with the title and other relevant text to the opposite. Lucy will wear white clothing for this, as it connotes innocence and purity, which can be contrasted with the blacks and red used for the text, which often represent death, blood and so on. The magazine and poster will most likely feature a similar colour scheme, however we have to consider the fact that magazines must have an especially eye-catching masthead in order to attract attention. Therefore further down the line we will have to find a bright colour that mixes well with red, white and black. We will also be choosing the font that will be used continuously throughout our main production and both ancillaries. The font will be re-used for the sake of recognisability, so that people can identify our product.
To conclude, the research we have conducted so far has provided a wide insight of all of the different paths we could take with our production. We've learnt a lot about film trailers and the conventions within them, as well as how to structure a trailer and just how much to reveal within it. Researching into film posters/magazines and taking into account which features are most important has been interesting, and we are really looking forward to expressing our artistic creativity when producing them both.
To conclude, the research we have conducted so far has provided a wide insight of all of the different paths we could take with our production. We've learnt a lot about film trailers and the conventions within them, as well as how to structure a trailer and just how much to reveal within it. Researching into film posters/magazines and taking into account which features are most important has been interesting, and we are really looking forward to expressing our artistic creativity when producing them both.
